Whether you're a bottle blonde or embracing the gray hair trend, a purple shampoo like L'Oréal Professionnel Serie Expert Silver Shampoo is a must-have. This color toning formula contains violet micro-pigments that eliminate brass to help restore cool tones to your salon color. Swap this with your regular shampoo once or twice a week for noticeably brighter, softer, and shinier strands.
Serie Expert Silver Purple Shampoo
All returns must be completed in-store. You may return or exchange products within 30 days of the original purchase date. Refunds will be credited in the form of original payment.